NEW YORK, 4 September 2015 – Today, the Global Goals campaign and UNICEF launched the World’s Largest Lesson, an initiative to teach children in over 100 countries about the new Sustainable Development Goals that will be adopted by the UN General Assembly later this month.
As part of the campaign to tell everyone about the Global Goals, the World’s
Largest Lesson will engage children and young people in the global effort to
build a more sustainable future for every citizen. The initiative has already
attracted support from influential leaders and public figures including
Eminent Advocate for UNICEF Her Majesty Queen Rania Al Abdullah of Jordan;
UNICEF ambassadors Nancy Ajram and Serena Williams; PLAN International global
ambassador Freida Pinto; and Dani Alves, Hrithik Roshan, Kolo Touré, and
Neymar and the Neymar Jr. Institute.
“The World’s Largest Lesson will do more than teach children about the global goals. It will engage them in the effort to achieve those goals – educating them about the challenges that are shaping their futures and encouraging them to drive change in their own communities,” said UNICEF Executive Director Anthony Lake. “Young people can help achieve the global goals by holding their leaders accountable for the promises they are making – and by holding themselves accountable for building a better future for everyone.”
The World’s Largest Lesson will be held in classrooms on every
continent during the week of 28 September. A potential 500 million girls and
boys between the ages of 8 and 14 will have the chance to learn about the
Global Goals, which range from ending extreme poverty for all people
everywhere, to tackling climate change, and giving all children the
opportunity to gain a quality primary and secondary education. Government
leaders and ministers from a number of countries will be teaching and
participating in lessons.
“The World’s Largest Lesson is a fantastic opportunity to tell
all children, everywhere what the Global Goals are and how they can play
their part to make sure they are achieved,” said Richard Curtis, founder of
the Global Goals campaign. “It would be wonderful if all teachers could make
sure the World’s Largest Lesson is taught at their school. By making the
Global Goals famous we can give them the best chance of working around the
world – and help make us the first generation to end extreme poverty, the
most determined generation in history to end injustice and inequality, and
the last generation to be threatened by climate change.”
About the World’s Largest Lesson
Project Everyone is the brainchild of Richard Curtis with the ambition to tell everyone in the world about the Global Goals so they are best achieved. The project’s Founding Partners include Aviva, Getty Images, Pearson, SAWA Global Cinema Advertising Association, Standard Chartered, Unilever and the Bill and Melinda Gates Foundation.
All over the world the project is being supported by hundreds of television, radio , poster and digital companies, mobile phone and broadband providers, NGO organisations from all sectors, businesses, sports clubs, film and television production companies, record labels, events, magazines and retailers, all of whom have agreed to carry the goals to their fans, customers and users to help them become known all over the world.